Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to … - Jacques Ellul

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Again I want to emphasize that the study of propaganda must be conducted within the context of a technological society. Propaganda is called upon to solve problems created by technology, to play on maladjustments, and to integrate the individual into a technological world.

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About Jacques Ellul

Jacques Ellul (6 January 1912 – 19 May 1994) was a French philosopher, law professor, sociologist, lay theologian, and Christian anarchist.

Biography information from Wikiquote

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Additional quotes by Jacques Ellul

The combination of Christian truth and political power led to the creation of the complex that we know so well. … The emperor endows the church handsomely, helps it in all that it does, aids it in its “mission.” The church supports the emperor’s legitimacy and assures him that he is God’s representative on earth.

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People used to think that learning to read evidenced human progress; they still celebrate the decline of illiteracy as a great victory; they condemn countries with a large proportion of illiterates; they think that reading is a road to freedom. All this is debatable, for the important thing is not to be able to read, but to understand what one reads, to reflect on and judge what one reads. Outside of that, reading has no meaning (and even destroys certain automatic qualities of memory and observation). But to talk about critical faculties and discernment is to talk about something far above primary education and to consider a very small minority. The vast majority of people, perhaps 90 percent, know how to read, but do not exercise their intelligence beyond this. They attribute authority and eminent value to the printed word, or, conversely, reject it altogether. As these people do not possess enough knowledge to reflect and discern, they believe — or disbelieve — in toto what they read. And as such people, moreover, will select the easiest, not the hardest, reading matter, they are precisely on the level at which the printed word can seize and convince them without opposition. They are perfectly adapted to propaganda.

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