But the core connection between himself and his followers was their great fear of the future. As Ann Coulter, his strong promoter during the campaign… - Bob Altemeyer

Ethnocentrism comes naturally when we identify with a group, but authoritarian followers are profoundly ethnocentric. Whereas some people will deliberately expose themselves to different ideas, experiences, cultures to avoid living in an “echo chamber,” followers want to live smack dab in the middle of one and are glad to do their part of the echoing. Surrounding themselves with people who agree with them, clapping together, chanting together, cheering together, and marching together is convincing evidence for them that their beliefs are right.

The need for social reinforcement runs so deeply in authoritarians, they will believe someone who says what they want to hear even if you tell them they should not. I have several times asked students or parents to judge the sincerity of a university student who wrote arguments either condemning, or supporting, homosexuals. But some subjects were told the student had been assigned to condemn (or support) homosexuals as part of a philosophy test to see how well the student could make up arguments for anything, on the spot. Other subjects were told the student could choose to write on either side of the issue, and had chosen to make the case she did. Obviously, you can’t tell anything about the real opinions of someone who was assigned the point of view of her essay. But high RWAs believed that the antihomosexual essay that a student was forced to write reflected that student’s personal views almost as much as when a student had chosen this point of view. In other words, as in the previous experiments, the authoritarians ignored the circumstances and believed the student really meant what she had been assigned to say--when they liked what she said.

Thus while Barack Obama may genuinely seek a more inclusive, consensual approach to the country’s dire problems, many high RWAs may say “Count me out.” Their leaders–social dominators pursuing their own agendas–will instead stoke the often racist dislike for Obama that was so evident at Republican rallies in the closing days of the campaign. Almost nothing would give me greater pleasure than seeing the research on authoritarian personalities become totally irrelevant, now that we have seemingly put the nightmare behind us and begun anew. I’d much rather people get interested in my next book instead, which is about a far more pleasant subject: my studies of the sexual behavior of university students. But I’m afraid www.theauthoritarians.org will remain worth people’s visiting for the next little while at least.