Amazon made its first 10x improvement in a particularly visible way: they offered at least 10 times as many books as any other bookstore. - Peter Thiel

The Engineering Question Can you create breakthrough technology instead of incremental improvements? 2. The Timing Question Is now the right time to start your particular business? 3. The Monopoly Question Are you starting with a big share of a small market? 4. The People Question Do you have the right team? 5. The Distribution Question Do you have a way to not just create but deliver your product? 6. The Durability Question Will your market position be defensible 10 and 20 years into the future? 7. The Secret Question Have you identified a unique opportunity that others don’t see? We

has inventado algo nuevo, pero no has inventado un modo efectivo de venderlo, tienes un mal negocio, independientemente de lo bueno que sea el producto en sí.

The graffiti artist who painted Facebook’s office walls in 2005 got stock that turned out to be worth $200 million, while a talented engineer who joined in 2010 might have made only $2 million.