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" "When the bands and the Seattle scene started taking off, I had been at it for so long that it felt very natural - it was just 'this is another day in the life'. Not having been through it before, there wasn't the perspective to say,' Oh my God, we're in the eye of the hurricane.' It was just, 'This is what we do today. Okay, just one more thing. One more thing to accomplish today'. I guess the part that felt...the only thing that started to feel strange, this could be strange or this could be detrimental to people, was when the press started taking pot shots at people personally. Digging for dirt in the artists' private lives, being exploitative of the artist. That was the hardest part. Suddenly this private world that we had was public. Which was okay, that was exciting, except when the press got...when they looked for sensational avenues to report on. Which there wasn't for a long time. There really wasn't [any]. They had to keep coming back and saying, 'I guess all they know how to do up there is make amazing music'. Which is what continues to happen. The Seattle backlash and highly circulated reports that there was nothing new in Seattle after '93 just keep getting proved wrong again and again. I love that.
Susan Jean Silver (born July 17, 1958) is an American music manager, best known for managing Seattle rock bands such as Soundgarden, Alice in Chains and Screaming Trees. Silver also owns the company Susan Silver Management, and co-owns the club The Crocodile in Seattle.
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One thing about management is it doesn't matter whether you're someone's girlfriend, wife, sister, or siamese twin. Simply put, you are as succesful as your acts are. If my clients never had gold records, nobody would care. But if things go well then there's a perception that someone must have done a good job, that the artist is good, and that the manager must not be too much of an idiot. When you get a gold record, suddenly you get more respect. Likewise, if you get double platinum, suddenly people become very respectful.
I'm really respectful of creativity. My whole waking day is based on the idea that we are here to create something. What happens with the majority of people is that their legacy is procreation as opposed to creation. It so often becomes a substitute and people are unfulfilled. Since I never had any confidence in my own creative process, I turned my energy into the process of supporting creative people.
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We are the hub of the wheel. Our job is to create a wheel around the bands, to make sure they have the best legal advice, live performance advice, video production advice, everything - even collecting the best accounting team. It's putting all those people in place, and once they are in place, then it's continuing to build on that foundation so their careers continue to go in a forward direction.