Analytical tools have their limitations in a turbulent world. These tools work best when parameters are known, assumptions are minimal, and the futur… - John Kotter

Changing behavior is less a matter of giving people analysis to influence their thoughts than helping them to see a truth to influence their feelings.

Management is a set of processes that can keep a complicated system of people and technology running smoothly. The most important aspects of management include planning, budgeting, organizing, staffing, controlling, and problem solving. Leadership is a set of processes that creates organizations in the first place or adapts them to significantly changing circumstances. Leadership defines what the future should look like, aligns people with that vision, and inspires them to make it happen despite the obstacles.

Good communication is not just data transfer. You need to show people something that addresses their anxieties, that accepts their anger, that is credible in a very gut-level sense, and that evokes faith in the vision.