Simon Sinek Quotes

In short, professional competence is not enough to be a good leader; good leaders must truly care about those entrusted to their care.

You can get someone to buy a gym membership with an aspirational message, but to get them to go three days a week requires a bit of inspiration.

When we are closed to ideas, what we hear is criticism. When we are open to criticism, what we get is advice.

Value is not determined by those who set the price. Value is determined by those who choose to pay it.

The most loyal employees feel their leaders genuinely care about them… because their leaders genuinely care about them. In return, they offer their best ideas, act freely and responsibly and work to solve problems for the benefit of the company.

Leadership is not a license to do less; it is a responsibility to do more.

Leadership requires people to stick with you through thick and thin. Leadership is the ability to rally people not for a single event, but for years. In business, leadership means that customers will continue to support your company even when you slip up.

Anything that separates us from the impact our words and actions have on other people has the potential to lead us down a dangerous path.

When the people have to manage dangers from inside the organization, the organization itself becomes less able to face the dangers from outside.

A boss wants to pay for results, an employee wants recognition for effort. If a boss recognizes effort, they will get even better results.

The goal is not simply for you to cross the finish line, but to see how many people you can inspire to run with you.

achievement comes when you pursue and attain WHAT you want. Success comes when you are clear in pursuit of WHY you want it.

The leaders of great organizations do not see people as a commodity to be managed to help grow the money. They see the money as the commodity to be managed to help grow their people.

Don't forget, the superior Betamax technology did not beat out the substandard VHS technology as the standard format for videotape in the 1980s.

la mayoría de las empresas no tienen ni la más remota idea de por qué sus clientes son sus clientes.