In fact, the best definition we've found for a startup come… - Salim Ismail

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In fact, the best definition we've found for a startup comes from Ries: "A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty."

Salim Ismail

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A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty.

Originators like Salim Ismail:

Peter Diamandis Peter Thiel Kevin Kelly Reid Hoffman Eric Ries

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When failure is not an option, you end up with safe, incremental innovation, with no radical breakthroughs or disruptive innovations.

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in the future, the defining metric for organizations won't be ROI (Return on Investment), but ROL (Return on Learning).

In fact, the best definition we've found for a startup comes from Ries: "A startup is a human institution designed to deliver a new product or servic… - Salim Ismail

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