Build-Measure-Learn. The fundamental activity of a startup … - Eric Ries

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Build-Measure-Learn. The fundamental activity of a startup is to turn ideas into products, measure how customers respond, and then learn whether to pivot or persevere. All successful startup processes should be geared to accelerate that feedback loop.

Eric Ries

The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses Verified in 1 source Sign up to see the complete provenance

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Reid Hoffman Peter Thiel Steve Blank Ben Horowitz Salim Ismail

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Part of the special challenge of being a startup is the near impossibility of having your idea, company, or product be noticed by anyone, let alone a competitor.

We must avoid the caricature that science means formula or a lack of humanity in work. In fact, science is one of humanity’s most creative pursuits. I believe that applying it to entrepreneurship will unlock a vast storehouse of human potential.

The more specific the symptoms are, the easier it will be for everyone to recognize when it’s time to schedule a Five Whys meeting.

Build-Measure-Learn. The fundamental activity of a startup is to turn ideas into products, measure how customers respond, and then learn whether to p… - Eric Ries

Additional quotes by Eric Ries