The man who carries a parcel is anxious not to lose it — he is parcel-conscious. The man who cherishes the feeling 'I am' is self-conscious. The jnan… - Nisargadatta Maharaj

Your ideas about yourself change from day to day and from moment to moment. Your self image is the most changeful thing you have. It is utterly vulnerable, at the mercy of a passerby. A bereavement, the loss of a job, an insult, and your image of yourself, which you call your person, changes deeply. To know what you are, you must first investigate and know what you are not. And to know what you are not, you must watch yourself carefully, rejecting all that does not necessarily go with the basic fact: “I am.” Our usual attitude is of “I am this.” Consistently and perseveringly separate the “I am” from “this” or “that” and try to feel what it means to be, without being “this” or “that.” All our habits go against it and the task of fighting them is long and hard sometimes, but clear understanding helps significantly. The more clearly you understand that on the level of the mind you can be described in negative terms only, the more quickly you will come to the end of your search and realize your limitless being.

Study the prison you have inadvertently built around yourself.

When you go deep inside nothing is all there is. There is no 'I am'. The 'I am' merges in the Absolute.