things rich people do not want you to know: they are not any more neurotic than average - Auren Hoffman

Additional quotes by Auren Hoffman

Data is a very seductive place to be.

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social proof is way more powerful when it’s leveraged correctly
instead of "1 million customers" you should tailor it: "500 new york-based customers" or "200 SaaS companies like yours"
we're most influenced by people like ourselves, not just "lots of people"

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venture capital is actually team sport.
the Midas Award goes to a person, not a firm. that’s insane and will change.

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