Most people, even in simple risky situations, don't behave the way the theory of utility would have them behave. - Howard Raiffa

About Howard Raiffa

Howard Raiffa (January 24, 1924 – July 8, 2016) helped found and was the first director of the International Institute for Applied Systems Analysis. He was the Frank P. Ramsey Professor (Emeritus) of Managerial Economics, a joint chair held by the Business School and the Kennedy School of Government at Harvard University. He was an influential Bayesian decision theorist and pioneer in the field of decision analysis, with works in statistical decision theory, game theory, behavioral decision theory, risk analysis, and negotiation analysis.