My motto is very personal and may not fit anyone else or any other company. It is: Don't do anything that someone else can do. Don't undertake a proj… - Edwin H. Land

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My motto is very personal and may not fit anyone else or any other company. It is: Don't do anything that someone else can do. Don't undertake a project unless it is manifestly important and nearly impossible.

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About Edwin H. Land

Edwin Herbert Land (May 7, 1909 – March 1, 1991) was an American scientist and inventor. Among other things, he invented inexpensive filters for polarizing light, a practical system of in-camera instant photography, and his retinex theory of color vision.

Biography information from Wikiquote

Also Known As

Native Name: Edwin Herbert Land
Alternative Names: Edwin Land E. H. Land
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Additional quotes by Edwin H. Land

Over the years, I have learned that every significant invention has several characteristics. By definition it must be startling, unexpected, and must come into a world that is not prepared for it. If the world were prepared for it, it would not be much of an invention.

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In thinking about what the human animal might have gone through in the evolutionary process, have you wondered how some of the small changes which must have occurred could have had survival value? Haven't you wondered how they could have survived, when, in all of our experimental work every small change we make dies? … How many changes must have occurred in the human eye, occurred and died, before one change came along — an apparently trivial change … that gave the whole animal a significant increase in its power to perceive and hunt down its enemies and find its food. This is the kind of change that survives.

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