Gravitation is not only similar to inertia in its generality, it is also measured by the same number... the mass. The inertial mass is what Newton ca… - Willem de Sitter

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Gravitation is not only similar to inertia in its generality, it is also measured by the same number... the mass. The inertial mass is what Newton calls the "quantity of matter": it is a measure for the resistance offered by a body to a force trying to alter its state of motion. It might be called the "passive mass." The gravitational mass, on the other hand, is a measure of the force exerted by the body in attracting other bodies. We might call it the "active" mass. The equality of active and passive, or gravitational and inertial, mass was in Newton's system a most remarkable accidental co-incidence, something like a miracle. Newton himself decidedly felt it as such, and made experiments to verify it, by swinging a pendulum with a hollow bob which could be filled with different materials. The force acting on the pendulum is proportional to its gravitational mass, the inertia to its inertial mass: the period of its swing thus depends on the ratio between these two masses. The fact that the period is always the same therefore proves that the gravitational and inertial masses are equal.