The flight insurance example highlights another psychological phenomenon that is important to understanding how fear influences our thinking: “probab… - Al Gore

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The flight insurance example highlights another psychological phenomenon that is important to understanding how fear influences our thinking: “probability neglect.” Social scientists have found that when confronted with either an enormous threat or a huge reward, people tend to focus on the magnitude of the consequence and ignore the probability. Consider how the Bush administration has used some of the techniques identified by Professor Glassner. Repeating the same threat over and over again, misdirecting attention (from al-Qaeda to Saddam Hussein), and using vivid imagery (a “mushroom cloud over an American city”). September 11 had a profound impact on all of us. But after initially responding in an entirely appropriate way, the administration began to heighten and distort public fear of terrorism to create a political case for attacking Iraq. Despite the absence of proof, Iraq was said to be working hand in hand with al-Qaeda and to be on the verge of a nuclear weapons capability. Defeating Saddam was conflated with bringing war to the terrorists, even though it really meant diverting attention and resources from those who actually attacked us.