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The 4 aspects of each of the media actually constitute the four features of all metaphors. In other words, all human technologies whatever are, in th… - Marshall McLuhan
" "The 4 aspects of each of the media actually constitute the four features of all metaphors. In other words, all human technologies whatever are, in the fullest sense, linguistic outerings, or utterings, of man. (p. 275)
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About Marshall McLuhan
Herbert Marshall McLuhan (21 July 1911 – 31 December 1980) was a Canadian philosopher, futurist, and communications theorist.
Biography information from Wikiquote
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Native Name:
Herbert Marshall McLuhan
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Marshall MacLuhan
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Marshall Mac Luhan
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The tribalizing power of the new electronic media, the way in which they return to us to the unified fields of the old oral cultures, to tribal cohesion and pre-individualist patterns of thought, is little understood. Tribalism is the sense of the deep bond of family, the closed society as the norm of community.
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