The American conception of advertising is to arouse desires and stimulate wants, to make people dissatisfied with the old and out-of-date and by cons… - Bruce Barton

" "

The American conception of advertising is to arouse desires and stimulate wants, to make people dissatisfied with the old and out-of-date and by constant iteration to send them out to work harder to get the latest model—whether that model be an icebox or a rug or a new home.