one of the best ways to evaluate B2B companies is looking at their docs good UI = good company (they clearly care about the customer) some of the be… - Auren Hoffman

never higher someone that has "Senior Architect" as their current title into your start-up

One of the weird things about data companies historically is they often failed on one core value: veracity.

As companies rely more and more on data (and build their machine learning models on data), truth is going to be even more important.

great recruits are either high alpha, low beta.
High alpha means high, compounding impact/returns. Low beta means low risk and volatility. As an investor or employer, you want both—but they rarely coexist. High-return assets usually come with higher volatility, while low-volatility assets tend to deliver lower returns.
Big companies optimize for recruiting low beta people: predictable, repeatable outcomes with minimal volatility. Start-ups are more likely to focus on spiky high-alpha people.