As the creators of sophisticated technologies, we have made ourselves increasingly machine-like; robotic servants of institutional systems we have be… - Butler D. Shaffer

The failure of the voluntary methods—whether in the form of codes of ethics or appeals to business ‘cooperation’—to effectively restrain such competitive conditions as price reduction, aggressive sales promotions, and challenges to a competitor's existing markets and clientele caused business leaders to turn to political methods to accomplish their objectives. Recalling Mancur Olson's analysis, where large groups are involved, ‘coercion’ or some other ‘special device’ is necessary to cause individuals to conform their behavior to what is in the interests of the group. It was recognized that the lack of effective means for enforcing restrictive agreements in the marketplace could be overcome by having trade practice standards enforced by political agencies that possessed the requisite coercive machinery.

The efforts of one organism to live at the expense of another is, when confined to members of the same species, a form of cannibalism.

In such a volatile climate, change became one of the few constants upon which businessmen could rely. Economic survival often depended upon innovative resiliency; firms with higher unit costs and prices had to either be- come more efficient or drop out of the race. Instability and turnover were continuing threats with which firms had to contend. The severity of the competitive struggle was best reflected in the automobile industry: of the 181 firms manufacturing cars at some time during the years 1903 to 1926, 83 remained in business as of 1922, while 20 managed to survive through 1938.