How did thinking that benefited the few gain the acceptance of the many? - Herbert Schiller

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How did thinking that benefited the few gain the acceptance of the many?

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About Herbert Schiller

Herbert Irving Schiller (November 5, 1919 – January 29, 2000) was an American media critic, sociologist, author, and scholar. He earned his PhD in 1960 from New York University.

Also Known As

Alternative Names: Herbert I. Schiller Herbert Irving Schiller H.I. Schiller
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Additional quotes by Herbert Schiller

Though some still see the Internet, for example, as a democratic structure for international individual expression, it is more realistic to recognize it as only the latest technological vehicle to be turned, sooner or later, to corporate advantage - for advertising, marketing and general corporate aggrandizement.

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The "cumulative effects" of unbridled commercialism, however difficult to assess, constitute one key to the impact of growing up in the core of the world's marketing system. Minimally, it suggests unpreparedness for, and lack of interest in, the world that exists outside the shopping mall.

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