Individual action is great, but antibiotic resistance and c… - Bruce Friedrich

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Individual action is great, but antibiotic resistance and climate change—they require more. Besides, convincing the world to eat less meat hasn't worked. For 50 years, environmentalists, global health experts and animal activists have been begging the public to eat less meat. And yet, per capita meat consumption is as high as it's been in recorded history.

Bruce Friedrich

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About Bruce Friedrich

Bruce Gregory Friedrich (born August 7, 1969) is executive director of The Good Food Institute (GFI) and founding partner of New Crop Capital (NCC), organizations focused on replacing animal products with plant and culture-based alternatives.

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Alternative Names: Bruce Gregory Friedrich

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James E. McWilliams Will Tuttle Carol J. Adams Hereward Carrington Ingrid Newkirk

Additional quotes by Bruce Friedrich

What is happening to [animals] on modern farms and in modern slaughterhouses is beyond most of the worst moments of our lives...that's their entire existence.

It is a crime against humanity, while people are starving, to funnel massive amounts of crops through animals so we can eat animals when those crops should be feeding human beings.

We need to change the meat, because we aren’t going to change human nature.

Individual action is great, but antibiotic resistance and climate change—they require more. Besides, convincing the world to eat less meat hasn't wor… - Bruce Friedrich

About Bruce Friedrich

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Additional quotes by Bruce Friedrich