Much of the answer to the question of “good to great” lies in the discipline to do whatever it takes to become the best within carefully selected are… - Jim Collins

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Much of the answer to the question of “good to great” lies in the discipline to do whatever it takes to become the best within carefully selected arenas and then to seek continual improvement from there. It’s really just that simple. And it’s really just that difficult.

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About Jim Collins

James C. "Jim" Collins, III (born 1958) is an American business consultant, author, and lecturer on the subject of company sustainability and growth.

Biography information from Wikiquote

Also Known As

Alternative Names: James “Jim” Collins Jr. James Collins Jr. James Collins
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