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There is much to indicate that modern publication wishes to minimize discussion. … For one thing, there is the technique of display, with its implied… - Richard M. Weaver
" "There is much to indicate that modern publication wishes to minimize discussion. … For one thing, there is the technique of display, with its implied evaluations. This does more of the average man’s thinking for him than he suspects. For another, there is the stereotyping of whole phrases. These are carefully chosen not to stimulate reflection, but to evoke stock responses of approbation or disapprobation. Headlines and advertising teem with them, and we seem to approach a point at which failure to make the stock response is regarded as faintly treasonable. … Journalism becomes a monstrous discourse of Protagoras, which charms by hypnotizing and thwarts that participation without which one is not a thinking man.
English
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About Richard M. Weaver
Richard Malcolm Weaver, Jr (March 3, 1910—April 1, 1963) was an American scholar who taught English at the University of Chicago. He is primarily known as a shaper of mid-20th-century conservatism and as an authority on modern rhetoric.
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Modern publication wishes to minimize discussion. … Phrases … are carefully chosen not to stimulate reflection, but to evoke stock responses of approbation or disapprobation. Headlines and advertising teem with them, and we seem to approach a point at which failure to make the stock response is regarded as faintly treasonable.
Additional quotes by Richard M. Weaver
The man of frank and strong prejudices, far from being a political and social menace and an obstacle in the path of progress, is often a benign character and helpful citizen. The chance is far greater, furthermore, that he will be more creative than the man who can never come to more than a few gingerly held conclusions, or who thinks that all ideas should be received with equal hospitality. There is such a thing as being so broad you are flat.
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In former times, when the honor of work had some hold upon us, it was the practice of a maker to give his name to the product … But, as finance capitalism grew and men and property separated, a significant change occurred in names: the new designations shed all connection with the individual and become “General,” “Standard,” “International,” “American.”
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