It is clear that for Gore, global warming agitation is not really about climate change at all. Put simply, it's not about weather, it's about power. … - Robert Zubrin

Virtually every element of significant interest to industry is known to exist on the Red Planet. 1 With its twenty-four-hour day/ night cycle and an atmosphere thick enough to shield its surface against solar flares, Mars is the only extraterrestrial planet that will readily allow large-scale greenhouses lit by natural sunlight. Mars can be settled. For our generation and many that will follow, Mars is the New World.

Unlike the campaigns against DDT, nuclear power, and genetically modified crops – but very much like the eugenics movement – the global warming cause is universal enough to serve as the basis of a pseudo-religion. This potential is the subject of remarks by the movement's leaders themselves.

According to advocates, such as Princeton professor Gerard O'Neill, such commerce could then provide the economic foundation for the development of large colonies, literally cities in space, in high Earth orbits, and this vision has served to motivate many space entrepreneurs, notably Blue Origin founder Jeff Bezos.