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Certainly in the early days when I was doing a lot of shows for Fox and I was working with my friend Mike Darnell, we would sit there and try to think of crazy ideas and we would try to warm up each other. And then whenever we thought we'd have something that could be produced into a television show, we'd always say, well, can we really put that on television? And then when we would say that, we said, now we have to put it on television. Because if it was questionable about whether or not it was appropriate for viewers, then we knew we had a chance to be a success.

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"I thought to myself, why not create a program in Zambia that would allow people to have this conversation about so-called taboo subjects on things that people would typically not talk about, that’s how I came up with the television show,".

We weren't really trying to gain more attention or-- We certainly weren't trying to be provocative in any way. We were just -- as any TV show is -- constantly struggling to come up with new ideas. And when you're struggling, bad ideas start to sound like good ideas. And crazy ideas start to sound like sane ideas! And that's what happened in Season 4, is a lot of crazy ideas started to make sense.

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We were just building stuff 'cause we thought it was cool. I do remember having these specific conversations with my friends where we thought, you know, someone is gonna build this. Someone is gonna build something that makes it so that people can stay connected with their friends and their family, but no way would we be the ones who were contributing to, kinda, leading the whole Internet in this direction.

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People were dealing with CGI for the first time, so I think we were really unsure as to whether it would be a huge success or a big flop. … I thought the scripts were so good. It had a kind of domestic element which I'm not sure it ever had before. I think we were feeling quite confident about that. … In terms of whether it had a place in the world when it aired, I think everyone was quite unsure. I didn't know until it aired and people really seemed to like it.

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There was [an] incredible amount of luck -- good luck -- that I had, that made [Seinfeld] what it was. On the other hand, I could argue against that. I could say "I'm the one who said to Larry David: 'Y'know, when you and I talk, it's really funny. We should write something together'."

There was no interference, nothing on a creative level, you have the idea, you go for it. And that's what it was like with all the shows made back then, it was that attitude that really created Nickelodeon and made the show as good as it was.

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