Marketing ... is the biggest industry in the world, and it’s invisible. It’s the planet’s largest religion, but the billions who worship it don’t kno… - industrial marketing

Except for ... people with enough power to tell the studio ‘I’m going to make a movie about dreams and there’s nothing you can do about it,’ ... everything else is driven by marketing, entirely by marketing.

Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization's makeup and success — along with vision, strategy, marketing, financials, and the like... I came to see, in my time at IBM, that culture isn't just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value.

I believe we are born with our minds open to wonderful experiences, and only slowly learn to limit ourselves to narrow tastes. We are taught to lose our curiosity by the bludgeon-blows of mass marketing, which brainwash us to see "hits," and discourage exploration.