The only dumb idea is, quite literally, the one that is unspoken. - Tim Hurson

In the heat of the moment, it can be all too easy to generate solutions that take on a life of their own, without reference to the core values of the people developing them or those expected to implement them.

As in any discipline, to become good you need first to learn the rules. To become great, you need to break them.

In my experience one of the most common causes for programs, products, and change initiatives that don't work is that the wrong question has been asked.