They must at the same time be so expressed as to be capable of appealing to the sentiments of the masses. An ideology embodying the interests of a gi… - James Burnham
" "They must at the same time be so expressed as to be capable of appealing to the sentiments of the masses. An ideology embodying the interests of a given ruling class would not be of the slightest use as social cement if it openly expressed its function of keeping the ruling class in power over the rest of society. The ideology must ostensibly speak in the name of 'humanity', 'the people', the race', 'the future', 'God', 'destiny', and so on.
About James Burnham
James Burnham (November 22, 1905 – July 28, 1987) was an American philosopher and political theorist. He chaired the New York University Department of Philosophy and became a radical activist in the 1930s and an important factional leader of the American Trotskyist movement. In later years Burnham rejected Marxism and became an even more influential theorist of the political right as a leader of the American conservative movement. His 1941 book The Managerial Revolution speculated on the future of capitalism. Burnham was an editor and a regular contributor to William F. Buckley's conservative magazine National Review on a variety of topics. He rejected containment of the Soviet Union and called for the rollback of communism worldwide.
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Additional quotes by James Burnham
</p>I reject, as you know, the "philosophy of Marxism," ....</p>The general Marxian theory of "universal history," to the extent that it has any empirical content, seems to me disproved by modern historical and anthropological investigation. Marxian economics seems to me for the most part either false or obsolete or meaningless in application to contemporary economic phenomena. Those aspects of Marxian economics which retain validity do not seem to me to justify the theoretical structure of the economics. Not only do I believe it meaningless to say that "socialism is inevitable" and false that socialism is "the only alternative to capitalism"; I consider that on the basis of the evidence now available to us a new form of exploitive society (which I call "managerial society") is not only possible but is a more probable outcome of the present than socialism.... On no ideological, theoretic or political ground, then, can I recognize, or do I feel, any bond or allegiance to the Workers Party (or to any other Marxist party). That is simply the case, and I can no longer pretend about it, either to myself or to others.