I have one share in corporate Earth, and I am nervous about the management - E.B. White

"Templeton was down there now, rummaging around. When he returned to the barn, he carried in his mouth an advertisement he had torn from a crumpled magazine.
How's this?" he asked, showing the ad to Charlotte.
It says 'Crunchy.' 'Crunchy' would be a good word to write in your web."
Just the wrong idea," replied Charlotte. "Couldn't be worse. We don't want Zuckerman to think Wilbur is crunchy. He might start thinking about crisp, crunchy bacon and tasty ham. That would put ideas into his head. We must advertise Wilbur's noble qualities, not his tastiness."

The trouble today,” he wrote, “is that the Communist world understands unity but not liberty, while the free world understands liberty but not unity. Eventual victory may be won by the first of the two sides to achieve the synthesis of both liberty and unity.

Next day, as the Ferris wheel was being taken apart and the race horses were being loaded into vans and the entertainers were packing up their belongings and driving away in their trailers, Charlotte died. The Fair Grounds were soon deserted. The sheds and buildings were empty and forlorn. The infield was littered with bottles and trash. Nobody, of the hundreds of people that had visited the Fair, knew that a grey spider had played the most important part of all. No one was with her when she died.