Technical progress and more comfortable living permit the systematic inclusion of libidinal components into the realm of commodity production and exc… - Herbert Marcuse

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Technical progress and more comfortable living permit the systematic inclusion of libidinal components into the realm of commodity production and exchange. But no matter how controlled the mobilization of instinctual energy may be (it sometimes amounts to a scientific management of libido), no matter how much it may serve as a prop for the status quo—it is also gratifying to the managed individuals, just as racing the outboard motor, pushing the power lawn mower, and speeding the automobile are fun.

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About Herbert Marcuse

Herbert Marcuse (July 19, 1898 – July 29, 1979) was a prominent German-American philosopher and sociologist of the Frankfurt School.

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Additional quotes by Herbert Marcuse

The historical world, in so far as it is built, organized, and shaped by the conscious activity of thinking subjects, is a realm of mind. But the mind is fully realized and exists in its true form only when it indulges in its proper activity, namely, in art, religion, and philosophy. P. 87

The radical empiricist onslaught … provides the methodological justification for the debunking of the mind by the intellectuals—a positivism which, in its denial of the transcending elements of Reason, forms the academic counterpart of the socially required behavior.

Repression invades the academic enterprise itself, even prior to all restrictions on academic freedom. The pre-empting of the mind vitiates impartiality and objectivity: unless the student learns to think in the opposite direction, he will be inclined to place the facts into the predominant framework of values. Scholarship, i.e., the acquisition and communication of knowledge, prohibits the purification and isolation of facts from the context of the whole truth. An essential part of the latter is recognition of the frightening extent to which history is made and recorded by and for the victors, that is, the extent to which history was the development of oppression. And this oppression is in the facts themselves which it establishes; thus they themselves carry a negative value as part and aspect of their facticity. To treat the great crusades against humanity (like that against the Albigensians) with the same impartiality as the desperate struggles for humanity means neutralizing their opposite historical function, reconciling the executioners with their victims, distorting the record. Such spurious neutrality serves to reproduce acceptance of the dominion of the victors in the consciousness of man.

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