I don’t believe it can be taught as if it were a recipe. There aren’t ingredients and techniques that will guarantee success. Parameters exist that, … - Richard Branson

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I don’t believe it can be taught as if it were a recipe. There aren’t ingredients and techniques that will guarantee success. Parameters exist that, if followed, will ensure a business can continue, but you cannot clearly define our business success and then bottle it as you would a perfume. It’s not that simple: to be successful, you have to be out there, you have to hit the ground running; and, if you have a good team round you and more than your fair share of luck, you might make something happen. But you certainly can’t guarantee it just by following someone else’s formula. Business is a fluid, changing substance.

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About Richard Branson

Sir Richard Charles Nicholas Branson (born 18 July 1950 in Blackheath, London) is a British entrepreneur, best known for businesses using the Virgin brand name.

Biography information from Wikiquote

Also Known As

Birth Name: Richard Charles Nicholas Branson
Alternative Names: Sir Richard Branson Sir Richard Charles Nicholas Branson

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Additional quotes by Richard Branson

If only we had the power to see ourselves in the same way that others see us.’ Of all the mantras one might adopt in life, this is surely one of the better ones and for anyone in a leadership role it should be an essential part of the checks and balances that are built into a company’s standard operating procedures.

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De hecho, si Da Vinci hubiera tenido un mantra, sería algo así como: “Esto funciona en la práctica, pero no en teoría”.

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