I find it insufferable too the way people spread word about the latest novelties and make a fuss over them. I am charmed by the man who remains unawa… - Yoshida Kenkō

If a man strictly observe the rules of his way, and keep a rein on himself, then no matter what way it be, he will be a scholar of renown and be a teacher of multitudes.

One would like to leave behind a glorious reputation for surpassing wisdom and character, but careful reflection will show that what we mean by love of a glorious reputation is delight in the approbation of others. Neither those who praise nor those who abuse last for long, and the people who have heard their reports are like likely to depart the world as quickly. Before whom then should we feel ashamed? By whom should we wish to be appreciated? Fame, moreover inspires backbiting. It does no good whatsoever to have one's name survive. A craving after fame is next foolish.

There's no escaping it-the world is full of lies. It is safest always to accept what one hears as if it were utterly commonplace and devoid of interest.