Herbert Marcuse Quotes

Now precisely because Galilean science is, in the formation of its concepts, the technic of a specific Lebenswelt, it does not and cannot transcend this Lebenswelt. It remains essentially within the basic experiential framework and within the universe of ends set by this reality.

the need for stupefying work where it is no longer a real necessity.

Dialectical thought understands the critical tension between “is” and “ought” first as an ontological condition, pertaining to the structure of Being itself. However, the recognition of this state of Being — its theory — intends from the beginning a concrete practice. Seen in the light of a truth which appears in them falsified or denied, the given facts themselves appear false and negative.

Many, and I think the determining, constitutive facts remain outside the reach of the operational concept. And by virtue of this limitation—this methodological injunction against transitive concepts which might show the facts in their true light and call them by their true name—the descriptive analysis of the facts blocks the apprehension of facts and becomes an element of the ideology that sustains the facts. Proclaiming the existing social reality as its own norm, this sociology fortifies in the individuals the “faithless faith” in the reality whose victims they are.

A whole dimension of human activity and passivity has been de-eroticized. The environment from which the individual could obtain pleasure—which he could cathect as gratifying almost as an extended zone of the body—has been rigidly reduced. Consequently, the “universe” of libidinous cathexis is likewise reduced. The effect is a localization and contraction of libido, the reduction of erotic to sexual experience and satisfaction.

When the whole is at stake, there is no crime except that of rejecting the whole, or not defending it. … Those who identify themselves with the whole, who are installed as the leaders and defenders of the whole can make mistakes, but they cannot do wrong—they are not guilty. They may become guilty again when this identification no longer holds, when they are gone.

Paul Valéry insists on the inescapable commitment of the poetic language to the negation. The verses of this language “ne parlent jamais que de choses absentes.” They speak of that which, though absent, haunts the established universe of discourse and behavior as its most tabooed possibility—neither heaven nor hell, neither good nor evil but simply “le bonheur.”

Such abstraction which refuses to accept the given universe of facts as the final context of validation, such “transcending” analysis of the facts in the light of their arrested and denied possibilities, pertains to the very structure of social theory.

As the great words of freedom and fulfillment are pronounced by campaigning leaders and politicians, on the screens and radios and stages, they turn into meaningless sounds which obtain meaning only in the context of propaganda, business, discipline, and relaxation. This assimilation of the ideal with reality testifies to the extent to which the ideal has been surpassed. It is brought down from the sublimated realm of the soul or the spirit or the inner man, and translated into operational terms and problems. Here are the progressive elements of mass culture. The perversion is indicative of the fact that advanced industrial society is confronted with the possibility of a materialization of ideals. The capabilities of this society are progressively reducing the sublimated realm in which the condition of man was represented, idealized, and indicted. Higher culture becomes part of the material culture. In this transformation, it loses the greater part of its truth.

We are again confronted with one of the most vexing aspects of advanced industrial civilization: the rational character of its irrationality. Its productivity and efficiency, its capacity to increase and spread comforts, … the extent to which this civilization transforms the object world into an extension of man's mind and body makes the very notion of alienation questionable. The people recognize themselves in their commodities; they find their soul in their automobile, hi-fi set, split-level home, kitchen equipment. The very mechanism which ties the individual to his society has changed, and social control is anchored in the new needs which it has produced.

Our mass media have little difficulty in selling particular interests as those of all sensible men. The political needs of society become individual needs and aspirations, their satisfaction promotes business and the commonweal, and the whole appeals to be the very embodiment of Reason.

The capabilities (intellectual and material) of contemporary society are immeasurably greater than ever before—which means that the scope of society's domination over the individual is immeasurably greater than ever before. Our society distinguishes itself by conquering the centrifugal social forces with Technology rather than Terror, on the dual basis of an overwhelming efficiency and an increasing standard of living.

The apparatus defeats its own purpose if its purpose is to create a humane existence on the basis of a humanized nature.

Freed from the sublimated form which was the very token of its irreconcilable dreams—a form which is the style, the language in which the story is told—sexuality turns into a vehicle for the bestsellers of oppression. … This society turns everything it touches into a potential source of progress and of exploitation, of drudgery and satisfaction, of freedom and of oppression. Sexuality is no exception.

Under the rule of a repressive whole, liberty can be made into a powerful instrument of domination. The range of choice open to the individual is not the decisive factor in determining the degree of human freedom, but what can be chosen and what is chosen by the individual.