Lebanese-born American investment banker, financier, activist and author
Lebanese-born American investment banker, financier, activist and author
Born: December 3, 1960
Alternative Names:
Ziad K Abdelnour
From Wikidata (CC0)
A major reason so many start-ups fail is the flawed assumption that if the product is good enough, consumers will find it, the Field of Dreams philosophy of Build it and they will come. Except a lot of times, they don’t. Founders can be overly optimistic when it comes to acquiring customers instead of better preparing for what is usually a time consuming and expensive aspect of growing a business.