Phil Knight Quotes

Like all my friends I wanted to be successful. Unlike my friends I didn’t know what that meant. Money? Maybe. Wife? Kids? House? Sure, if I was lucky. These were the goals I was taught to aspire to, and part of me did aspire to them, instinctively. But deep down I was searching for something else, something more. I had an aching sense that our time is short, shorter than we ever know, short as a morning run, and I wanted mine to be meaningful. And purposeful. And creative. And important. Above all… different. I wanted to leave a mark on the world. I wanted to win. No, that’s not right. I simply didn’t want to lose.

I’d always suspected, the essence of beauty or truth, or all we ever need to know of either, lay somewhere in that moment when the ball is in midair, when both boxers sense the approach of the bell, when the runners near the finish line and the crowd rises as one. There’s a kind of exuberant clarity in that pulsing half second before winning and losing are decided.

We also gave him a business card that said National Director of Public Affairs. People often narrowed their eyes and asked me what that meant. I narrowed my eyes right back. “It means he can run fast,” I said.

I wanted what everyone wants. To be me, full-time.

As for workout clothes, Bowerman told readers that proper clothing “may help the spirit,” but added that people shouldn’t get hung up on brands.

I thought back on my running career at Oregon. I’d competed with, and against, men far better, faster, more physically gifted. Many were future Olympians. And yet I’d trained myself to forget this unhappy fact. People reflexively assume that competition is always a good thing, that it always brings out the best in people, but that’s only true of people who can forget the competition. The art of competing, I’d learned from track, was the art of forgetting, and I now reminded myself of that fact. You must forget your limits. You must forget your doubts, your pain, your past. You must forget that internal voice screaming, begging, “Not one more step!” And when it’s not possible to forget it, you must negotiate with it. I thought over all the races in which my mind wanted one thing, and my body wanted another, those laps in which I’d had to tell my body, “Yes, you raise some excellent points, but let’s keep going anyway . . .

No matter the sport-no matter the human endeavor, really-total effort will win people's hearts

In many ways my father was a conventional Episcopalian, a believer in Jesus Christ. But he also worshipped another secret deity — respectability. Colonial house, beautiful wife, obedient kids, my father enjoyed having these things, but what he really cherished was his friends and neighbors knowing he had them. He liked being admired. He liked doing a vigorous backstroke each day in the mainstream.

Fear of failure, I thought, will never be our downfall as a company.

I was crazed with loneliness, cut off from everything and everyone I knew. The occasional sight of a New York Times, or a Time magazine, gave me a lump in my throat.

I got into the habit every night of phoning my father from my recliner. He’d always be in his recliner, too, and together, recliner to recliner, we’d hash out the latest threat confronting Blue Ribbon.

Hard, brown, ancient, he possessed a prehistoric strain of maleness, a blend of grit and integrity and calcified stubbornness that was rare in Lyndon Johnson’s America. Today it’s all but extinct.

The cowards never started and the weak died along the way. That leaves us, ladies and gentlemen. Us.

For that matter, few ideas are as crazy as my favorite thing, running. It’s hard. It’s painful. It’s risky. The rewards are few and far from guaranteed. When you run around an oval track, or down an empty road, you have no real destination. At least, none that can fully justify the effort. The act itself becomes the destination.

Like it or not, life is a game. Whoever denies that truth, whoever simply refuses to play, gets gets left on the sidelines, and I didn't want that.