Writers write. Runners run. Establish your identity by doing your work. - Seth Godin

To be a superstar, you must do something exceptional. Not just survive the Dip, but use the Dip as an opportunity to create something so extraordinary that people can’t help but talk about it, recommend it, and, yes, choose it.

The only choice we have is to begin. And the only place to begin is where we are. Simply begin. But begin.

Yes, the Internet is a discovery tool, but no, you’re not going to get discovered that way. Instead, you will make your impact by uniting those you seek to serve.