Casualmente, esa es la definición real de integridad: la adherencia firme a un código de valores especialmente morales o artísticos: incorruptibilida… - Simon Sinek

Great leaders are those who trust their gut. They are those who understand the art before the science. They win hearts before minds. They are the ones who start with WHY.

When you start with WHY, those who believe what you believe are drawn to you for very personal reasons. It is those who share your values and beliefs, not the quality of your products, that will cause the system to tip.

Great leaders, in contrast, are able to inspire people to act. Those who are able to inspire give people a sense of purpose or