The goal is not simply for you to cross the finish line, but to see how many people you can inspire to run with you. - Simon Sinek

Infinite-minded leaders understand that “best” is not a permanent state. Instead, they strive to be “better.” “Better” suggests a journey of constant improvement and makes us feel like we are being invited to contribute our talents and energies to make progress in that journey.

The goal is not simply to 'work hard, play hard.' The goal is to make our work and our play indistinguishable.

Working with a sense of obligation is replaced by working with a sense of pride. And coming to work for the company is replaced by coming to work for each other. Work is no longer a place to dread. It is a place to feel valued.