Profit is not the purpose of a business, but rather the test of its validity.

Success is not the result of making money; making money is the result of success - and success is in direct proportion to our service.

Profit doesn’t appear as the goal but as a side effect of pursuing motivating principles.

Success is not the result of making money; earning money is the result of success — and success is in direct proportion to our service.

Service does not exist at the expense of your profits. Profit exists because you made the investment in service.

The should not be confused with the profit system. By the profit system, of course, we mean the institution of private property in capital goods and the free private enterprise that goes along with it. There is no reason why the "profit motive" should be necessarily connected with the profit system. In a profit system there is nothing to prevent anyone acting on altruistic lines; there is no law that says a businessman must maximize his profits. If a businessman chose to operate with outputs, prices, and wages that yielded him a smaller profit than the maximum, but which he felt were socially more desirable, there is nothing in the profit system that would prevent him from doing this. Nothing in the profit system would prevent the most ardent liberal from refusing an increase in wages, or from accepting an unpleasant and poorly paid job. At the other extreme, there is nothing in a communist system that would do away with the profit motive, or the "advantage motive."

Profits are what you make when not working.

Every product and service is sold on the promise of a better future. The purpose of business is to deliver on the promise, and profit is the reward for doing so.

Results, not effort, is the name of the game. You are rewarded in life by the results you produce, not the effort and time you put in.

Making money or being successful should be a natural result of this ideal and not the goal itself.

The function of profits, finally, is to put constant and unremitting pressure on the head of every competitive business to introduce further economies and efficiencies, no matter to what stage these may already have been brought.

Profit can only arise upon alienation, i.e. in the act of exchange, when the seller sells more dearly than he has bought gaining profits and enabling a procurement adequate to demands and return on investments.

Webster defines profit as excess of value over cost, and gain as that which is obtained as an advantage. I have availed of this well-expressed though delicate distinction between the two terms, to coin a name for the system herein described, whereby to differentiate it from profit-sharing as ordinarily understood and practised. The right solution of this problem will manifestly consist in allotting to each member of the organization an interest in that portion of the profit fund which is or may be affected by his individual efforts or skill, and in protecting this interest against diminution resulting from the errors of others or other extraneous causes not under his control. Such a solution, while not simple, is attainable under many circumstances, and attainable by methods which experience has shown to be both practical and successful.

Happiness is not a reward - it is a consequence. Suffering is not a punishment - it is a result.