Only with these three kinds of creativity - technology, product planning, and marketing - can the public receive the benefit of a new technology. - Akio Morita

We made a completely new kind of transistor (the NPN BJT, and in our development work, our researcher, Leo Esaki, demonstrated the electron tunneling effect, which led to the development of the tunnel diode for which he was awarded a Nobel Prize seventeen years later, after he had joined IBM.

I have always made it a point to know our employees, to visit every facility of our company, and to try to meet and know every single employee.

There is no secret ingredient or hidden formula responsible for the success of the best Japanese companies.