There are fewer and fewer good jobs where you can get paid merely for showing up. Instead, successful organizations are paying for people who make a … - Seth Godin

Industries don’t die by surprise. It’s not as if you didn’t know it was coming. It’s not as if you didn’t know whom to call (or hire). What was missing was leadership — an individual (a heretic) ready to describe the future and build the coalitions necessary to get there. This isn’t about having a great idea (it almost never is). The great ideas are out there, for free, on your neighborhood blog. Nope, this is about taking initiative and making things happen.

Stick with the Dips that are likely to pan out, and quit the Cul-de-Sacs to focus your resources

Permission Marketing is just like dating. It turns strangers into friends and friends into lifetime customers. Many of the rules of dating apply, and so do many of the benefits.