In life, most of us are highly skilled at suppressing action. All the improvisation teacher has to do is to reverse this skill and he creates very ‘g… - Malcolm Gladwell

a social epidemic, Mavens are data banks. They provide the message. Connectors are social glue: they spread it. But there is also a select group of people — Salesmen — with the skills to persuade us when we are unconvinced of what we are hearing, and they are as critical to the tipping of word-of-mouth epidemics as the other two groups.

Cultural legacies matter, and once we've seen the surprising effects of such things as power distance and numbers that can be said in a quarter as opposed to a third of a second, it's hard not to wonder how many other cultural legacies have an impact on our twenty-first century intellectual tasks.

When you have nothing to lose, you have the freedom to thumb your nose at the rules set by others.