The greatest romantic relationships are when both people think they're the one who got lucky - Mark Manson

This, in a nutshell, is what “self-improvement” is really about: prioritizing better values, choosing better things to give a fuck about. Because when you give better fucks, you get better problems. And when you get better problems, you get a better life.

That said, I dare to hope that one day the online advertising business model will die in a fucking dumpster fire; that the news media will no longer have incentives to optimize content for emotional impact but, rather, for informational utility; that technology will seek not to exploit our psychological fragility but, rather, to counterbalance it; that information will be worth something again; that anything will be worth something again.

As noted before, we’re unfairly biased toward what we already know, what we believe to be certain. If I believe I’m a nice guy, I will avoid situations that could potentially contradict that belief. If I believe I’m an awesome cook, I’ll seek out opportunities to prove that to myself over and over again. The belief always takes precedence. Until we change how we view ourselves, what we believe we are and are not, we cannot overcome our avoidance and anxiety. We cannot change.
In this way, “knowing yourself” or “finding yourself” can be dangerous. It can cement you into a strict role and saddle you with unnecessary expectations. It can close you off to inner potential and outer opportunities.
I say don’t find yourself. I say never know who you are. Because that’s what keeps you striving and discovering. And it forces you to remain humble in your judgements and accepting of the differences in others.