Yet for these high, hard goals to really work their magic, Locke and Latham found that certain moderators — the word psychologists use to describe "i… - Peter Diamandis

Technologies are exploding and conjoining like never before, and our brains can’t easily anticipate such rapid transformation. Our current means of governance and its supporting regulatory structures aren’t designed for this pace.

When you talk to the experts about developing new technology to provide clean drinking water for the developing world, they'll tell you that — with four billion people making less than two dollars a day — there's no viable business model, no economic model, and no way to finance development costs. But the twenty-five poorest countries already spend twenty percent of their GDP on water. This twenty percent, about thirty cents, ain't much, but do the math again: four billion people spending thirty cents a day is a $1.2 billion market every day. It's $400 billion a year. I can't think of too many companies in the world that have $400 billion in sales a year. And you don't have to do a market study to find out whether there's a need. It's water. There's a need!

The World's Biggest Problems = Biggest Business Opportunities