my goal as an angel investor is to be the company's number one SDR - Auren Hoffman

two types of wealthy people:

1. have a few brilliant insights and also do a lot of stupid things
2. avoid doing stupid things and have average insights

it is really easy to do the later, very hard to do the former

great recruits are either high alpha, low beta.
High alpha means high, compounding impact/returns. Low beta means low risk and volatility. As an investor or employer, you want both—but they rarely coexist. High-return assets usually come with higher volatility, while low-volatility assets tend to deliver lower returns.
Big companies optimize for recruiting low beta people: predictable, repeatable outcomes with minimal volatility. Start-ups are more likely to focus on spiky high-alpha people.

Your data will be much more valuable if you enable it to be joined with other datasets (even if you make no money off the other datasets). This is the #1 thing that most people who work at data companies do not understand.