It's sad and frustrating that we are surrounded by products… - Jony Ive

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It's sad and frustrating that we are surrounded by products that seem to testify to a complete lack of care. That's an interesting thing about an object. One object speaks volumes about the company that produced it and its values and priorities.

Jony Ive

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About Jony Ive

Sir Jonathan Paul "Jony" Ive KBE, HonFREng, RDI (born February 1967 in Chingford, London), is a British industrial designer and the senior vice president of Industrial design at Apple Inc.. Two-time winner of the Design Museum's inaugural Designer of the Year award (2002, 2003).

Also Known As

Native Name: Jonathan Ive

Alternative Names: Jonathan Paul Ive • Sir Jonathan Paul Ive • Jony iPod

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Originators like Jony Ive:

Rick Rubin Steve Jobs Walter Isaacson William Coperthwaite Howard Schultz

Additional quotes by Jony Ive

The more I learnt about this cheeky – almost rebellious – company, the more it appealed to me, as it unapologetically pointed to an alternative in a complacent and creatively bankrupt industry. Apple stood for something and had reason for being that wasn't just about making money.

The defining qualities are about use: ease and simplicity. Caring beyond the functional imperative, we also acknowledge that products have a significance way beyond traditional views of function.

It’s not too shabby is it?

It's sad and frustrating that we are surrounded by products that seem to testify to a complete lack of care. That's an interesting thing about an obj… - Jony Ive

About Jony Ive

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