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In that instant,” Ephron recalls, “I realized that journalism was not just about regurgitating the facts but about figuring out the point. It wasn’t … - Greg McKeown
" "In that instant,” Ephron recalls, “I realized that journalism was not just about regurgitating the facts but about figuring out the point. It wasn’t enough to know the who, what, when, and where; you had to understand what it meant. And why it mattered.” Ephron added, “He taught me something that works just as well in life as it does in journalism.
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About Greg McKeown
Greg McKeown, (born in London, England, in 1977) is a public speaker, business thought leader, consultant, and a New York Times and Wall Street Journal best-selling author. He is also the founder and CEO of THIS, Inc., a leadership and strategy design agency in Silicon Valley. McKeown is a popular blogger for the Harvard Business Review and LinkedIn’s Influencers group, and his writing has appeared in, or been covered by, Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine.
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every habit is made up of a cue, a routine, and a reward. The cue is a trigger that tells your brain to go into automatic mode and which habit to use. Then there is the routine — the behavior itself — which can be physical or mental or emotional. Finally, there is a reward, which helps your brain figure out if this particular habit is worth remembering for the future.
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