People (in Ladakh) were so so at ease with themselves and with the world, and so full of vitality and joy... I saw step-by-step how the outside consu… - Helena Norberg-Hodge

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People (in Ladakh) were so so at ease with themselves and with the world, and so full of vitality and joy... I saw step-by-step how the outside consumer culture was destroying local businesses and jobs, particularly farming. Everything about the local culture became under-valued or – more than that – seen as primitive and backward. I saw how destructive that was for people.

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About Helena Norberg-Hodge

Helena Norberg-Hodge (born February 1946) is an author, film producer, an outspoken critic of economic globalization, a leading proponent of localization as an antidote to the problems arising from globalization, and the founder and director of Local Futures.

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Rather than attempting to solve every problem by growing the economy, we need to focus instead on meeting real human and ecological needs. This is what we mean by the economics of happiness... The world is at a tipping point - culturally, socially and economically. We urgently need to reclaim our sense of community and our connection to place.

The good news is that the path to such a future is already being forged. Away from the screens of the mainstream media, the crude ‘bigger is better’ narrative that has dominated economic thinking for centuries is being challenged by a much gentler, more ‘feminine’, inclusive perspective that places human and ecological well-being front and center...

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Implicit in all the rhetoric promoting globalization is the premise that the rest of the world can and should be brought up to the standard of living of the West, and America in particular. For much of the world the American Dream – though a constantly moving target – is globalization’s ultimate endpoint. But if this is the direction globalization is taking the world, it is worth examining where America itself is headed. A good way to do so is to take a hard look at America’s children, since so many features of the global monoculture have been in place their whole lives. If the American Dream isn’t working for them, why should anyone, anywhere, believe it will work for their own children?

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