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" "If the media were honest, they would say, Look, here are the interests we represent and this is the framework within which we look at things. This is our set of beliefs and commitments. That’s what they would say, very much as their critics say. For example, I don’t try to hide my commitments, and the Washington Post and New York Times shouldn't do it either. However, they must do it, because this mask of balance and objectivity is a crucial part of the propaganda function. In fact, they actually go beyond that. They try to present themselves as adversarial to power, as subversive, digging away at powerful institutions and undermining them. The academic profession plays along with this game.
Avram Noam Chomsky (born 7 December 1928) is an American linguist, analytical philosopher, cognitive scientist, political analyst, human rights activist and anarcho-socialist.
Biography information from Wikiquote
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Trump was not silent, however. He issued a stream of confident pronouncements informing the public that it was just a cough; he has everything under control; he gets a 10 out of 10 for his handling of the crisis; it's very serious but he knew it was a pandemic before anyone else; and the rest of the sorry performance. The technique is well-designed, much like the practice of reeling out lies so fast that the very concept of truth vanishes. Whatever happens, Trump is sure to be vindicated among his loyal followers. When you shoot arrows at random, some are likely to hit the target.
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The mass media serve as a system for communicating messages and symbols to the general populace. It is their function to amuse, entertain, and inform, and to inculcate individuals with the values, beliefs, and codes of behavior that will integrate them into the institutional structures of the larger society. In a world of concentrated wealth and major conflicts of class interest, to fulfil this role requires systematic propaganda.