The greatest enemy of clear language is insincerity. - George Orwell

If you want to keep a secret, you must also hide it from yourself.

"Comrades," he said, "here is a point that must be settled. The wild creatures, such as rats and rabbits–are they our friends or our enemies? Let us put it to the vote. I propose this question to the meeting: Are rats comrades?"

The vote was taken at once, and it was agreed by an overwhelming majority that rats were comrades. There were only four dissentients, the three dogs and the cat, who was afterwards discovered to have voted on both sides.

It had become usual to give Napoleon the Credit for every Successful achievement and every stroke of good fortune. You would often hear one hen remark to another, “Under the guidance of our leader, Comrade Napoleon, I have laid five eggs in six days” or two cows, enjoying a drink at the pool, would exclaim,
“thanks to the leadership of Comrade Napoleon, how excellent this water tastes!”...