In my research, I’ve found that adults have many ways to tell themselves, “I did a bad job,” and very few ways of saying, “I did a good job.” We rare… - B.J. Fogg

Stop judging yourself. Take your aspirations and break them down into tiny behaviors. Embrace mistakes as discoveries and use them to move forward.

I found that people typically have the most routines in the morning. This makes morning fertile soil for cultivating new habits.

Aspirations are abstract desires, like wanting your kids to succeed in school. Outcomes are more measurable, like getting straight As second semester. Both of these are great places to start the process of Behavior Design. But aspirations and outcomes are not behaviors. Here’s an easy way to differentiate behaviors from aspirations and outcomes: A behavior is something you can do right now or at another specific point in time.